Regarding Nothing

Seeing “regards” as the close to an email or letter bugs me.  Iit doesn’t make any sense and we wouldn’t say it in regular conversation as some kind of good bye. Some of my other despised favorites: “kind regards” or “warm regards.”

I wouldn’t say “regards” in any form to anyone in parting and no one ever says it to me. So why do people write it to each other?

Regards strikes me as cold, distant, and unfeeling and it isn’t easily changed with a modifier like “warm” or “kind.”

If you’re going to close with “regards” just don’t have a close and end with your name. It’s better to have nothing. Regards is a throw away phrase.

You don’t have to have a close. Only include one if you really mean it, not because you feel like you have to.  Otherwise it’s awkward for everyone involved.

A good article in Slate called You Say “Best.” I Say No. It’s time to kill the email signoff, agrees.

Just Show Up

Show up every day
A project I’ve been following since Tiny Startup Camp is Fizzle.co. They have a podcast I highly recommend and just the other day I saw this good post about “showing up.”

It’s made all the difference in my work out program with You Are Your Own Gym. A lot of days I don’t feel like doing the work outs and yet I remind myself, “All I have to do is just show up and do the routine it says to.” I’ve been at it for almost twelve months now (not counting the month or so I took off because of an injury) and the benefits are becoming more and more pronounced–mainly reducing the size of the “banker’s belly” (too many deposits and not enough withdrawls).

There is so much to be said for “just showing up” because it is so easy not to.

“Everything changes when we stop thinking about how to get ahead or skip steps, and focus instead on building consistent, repetitive creative habits.”

There’s also a good quote from Jerry Seinfeld which I heard in a good interview over on Here’s the Thing with Alec Baldwin.  Everyone talks about how what a good podcast Here’s the Thing is, and it is.  Alec is hilarious and goofs around with the guests and is very curious interviewer.

OpenShift Will Survive Because of More Than Stubbornness

clouds

One of the most balanced things I’ve seen written recently about OpenShift in the media was from Red Hat’s Stubbornness Will Keep OpenShift Alive,

There won’t be one form of PaaS, but several, each with distinct advantages. PaaS will survive, not as a feature of infrastructure, but as a distinct form of cloud computing that eases access, development, and deployments to public cloud. Go, Red Hat.

As a part of the first group of people to work on OpenShift when it launched in May 2011, it’s amazing to look back at how far the product has come. I was the scrum master and program manager to the development team before moving over to the marketing team in 2012.

In the past year there’s been a definite uptick in the news about OpenShift and it’s been amazing to me to watch all the media attention around it compared to when it first launched.  One thing that is puzzling to me is how much drama some of the pundits have tried to create by calling it the “PaaS Wars.” The funny thing is that it’s cast as a war between two providers in space that has many more providers than that.

The idea that seems to have taken hold is that there can only be one Platform as a Service (PaaS) provider and that it will automatically not be OpenShift in this alleged zero-sum game.  Time will tell who the prevailing players are, but there are many providers in the PaaS space. It’s early days too, so it’s puzzling to me why people are so anxious to call a clear winner so soon and why some competitors are so condescending towards others. It’s also pretty unusual in the software space for there to only be one successful provider so the idea of only one winner doesn’t stand up.

I think OpenShift can survive because of much more than stubbornness. Here are some other reasons it will survive that have been overlooked or unmentioned :

  • It’s a great product that solves a problem people have
  • Customers find that OpenShift is a better fit for them
  • Despite all the hype around some providers, OpenShift actually has a lot of features other providers doesn’t have
  • OpenShift is backed by a great software company with a deep history of reliable open source stewardship

Leave a comment with what you’d add to the list.

On Monday it was fun to publish a post about our latest product release and help spread the word about why contributor license agreements are often overblown in open source projects.  There’s lots of good stuff happening in OpenShift even if you aren’t reading about it on Twitter or in the news.

Want the OpenShift side of the story? Follow OpenShift Twitter and see what we are up to or join our mailing list for periodic updates and news of substance for getting the most out of PaaS.

What Will You Build?

crane

Thinking of  Wilson Miner and his talk When We Build in relation to these links… the idea of needing “space” and “being” versus “effort” and “work.”

 

Using Contrast and Different to Market

OLYMPUS DIGITAL CAMERA More from The Impact Equation,

The more we worked in marketing, the more we did presentations and wrote blog posts and launched projects, the more we recognized that information has no impact on people’s reactions.  Instead of information, people react to emotion, and they feel an emotion when they are presented with something different and surprising. (p. 86)

This is a quote from the chapter titled Contrast and how good ideas provide contrast to what is already present and known.  I think what they are saying is that Contrast is appealing in that it provides something different.  Different is often surprising.

The point I take from this is that the idea is not to manipulate people’s emotions, but to instead lead with different and surprising because that is what will touch people and draw them to your idea.

That is worth thinking about in context of innovative ideas.